Printed Promotional products set to boom in 2023 (video)
Most Sign & Display printers are aware of the ‘lateral’ markets available to them, thanks to many having screen or pad printing backgrounds. Tee-shirts and baseball caps are the most prominent opportunities. These can be brand using DTG or heat transfer or dye sub. This is also true for flags and bunting. All of these items can be produced quickly, on-demand. Australian Promotional Products Association (APPA) is preparing for a blockbuster 2023 with 5 Roadshows, 2 trade shows and a record number of products.
|Click here to view a video of Mutoh XPJ661UF branding golf balls at Denmor Motors in Sydney.|
Mutoh and Mimaki offer benchtop UV printers which can apply inks to any object. With increasing demand, phone covers, conference folders and mouse mats are just a few of the many objects that can be made.
The APPA will engage in a busy schedule of trade shows and roadshows in 2023. This is in addition to the successful re-starting of events in 2022 due to pandemic restrictions. The Promo Show 2023 in Sydney’s Olympic Park will take place from August 16th through 17th. It will be followed by the NZ Promo Show in Alexandra Park, Auckland, two days later.
APPA trade shows are a thriving tradition in the promotional products industry, and give distributors and suppliers a rare occasion to converge and conduct business in a face-to-face capacity. These B2B events target distributors and providers of products and/or services that are part of the promotional product market.
2023 APPA Trade Show Calendar
Roadshow Melbourne: Flemington Racecourse 20 March 2023
Roadshow Sydney: Horden Pavilion, 22 March 2023
Roadshow Brisbane: Royal International Convention Centre. 24 March 2023
Roadshow Perth: Gloucester Park, 28/03/2023
Roadshow Adelaide: Morphettville Racecourse 30 March 2023
NZ Promo Show: Alexandra Park Auckland, 19 April 2023
Promo Show 2023: Sydney Olympic Park 16-17 August 2023
Promotional product distributors can see the latest styles, collect the newest catalogues and samples and connect with industry suppliers at any of APPA’s upcoming trade shows.
More information can be found at:
Scenes from the 2022 APPA Trade Show